L V Prasad College of Media Studies
L. V. PRASAD Education AND RESEARCH FOUNDATION
(A Unit of L V Prasad Education and Research Foundation, a Section 8 Company under the Companies act, 2013)
#28, (Old No.27), Arunachalam Road, Saligramam, Chennai – 600 093, Tamil Nadu, India.
Email: info@prasadacademy.com | Tel: +91 44 4002 5101, 4002 5102.
ABOUT US
LVPCMS is part of Prasad Group, Asia’s largest provider of post-production services. Prasad Group includes Prasad Productions Pvt. Ltd., Prasad Digital Film Laboratories, Prasad Corporation Pvt Ltd (EFX), Digital Film Technology GmbH, Prasad Media Corporation Ltd., Prasad Recording Studios, Prasad Panavision, Prasad Extreme Digital Cinema Network and Prasad Corp – U.S.A. The group has major production facilities and offices in Chennai, Mumbai, Hyderabad, Bangalore, Thiruvananthapuram, Bhubaneswar, Kolkata, USA, UK, Germany and Japan.
At the Academy, our students work with a range of cameras – from DSLM to high-end cinema cameras, professional lenses, lights, post-production software, sound recording and mixing equipment. LVPCMS’s teaching and learning environment is supported by edit suites, recording studios, shooting floor, library and smart-classrooms. If needed, furnished and air-conditioned hostel accommodations are also available for our male and female students.
Our faculty studied at film school within India as well as abroad; they hold post-graduate degrees and/or diplomas, and they have years of professional experience in the film industry. Passionate about cinema and teaching, LVPCMS faculty are committed to remaining abreast of evolving filmmaking technologies, as well as engaging with the creative process themselves.
Our Chennai programs of study follow the Choice Based Credit System (CBCS) prescribed by the University Grants Commission for higher education. CBCS provides students the opportunity to select from a list of core, elective and foundation courses within an individual program of study. This method of education provides flexibility for students in learning, allowing then to choose courses depending upon their interests and requirements. CBCS also allows students to choose interdisciplinary, intra-disciplinary and skill-based courses for their skill development. In addition to content knowledge, students’ analytical and creative skills are also assessed by an in-built evaluation system.
UG Program
PG Diploma & Diploma Programs
Names like Francis Ford Coppola or Satyajit Ray evoke images of pure magic brought to the screen by these talented directors. Directors transform ideas into screen-reality. A director is at once familiar with all the elements of a production while making sure every creative department works harmoniously toward a common purpose. The director coordinates with a collaborative team of producers, actors, cinematographers, editors, production designers, sound designers, and many other crew members to realize his or her creative vision, from the very beginning to the end.
LVPCMS’s Film Direction Course emphasizes both theory and hands-on experience. Students gain invaluable experience directing their own films and serving as crew members on other students’ projects. The craft of direction encompasses cinema language, storytelling, staging and blocking for camera and actors, and collaborating with cast and crew on film projects. Direction students are encouraged to cultivate and articulate both voice and vision in their creative work.
The overall look and mood of a film’s visual narrative is supported by the cinematographer. Each visual element that appears on screen, can serve and enhance the story—so it is the cinematographer’s responsibility to ensure that every visual element is cohesive and supports the narrative. In this program, students learn the theoretical and practical skills necessary for visual storytelling in films, television shows, or web series. Students work on multiple projects. LVPCMS is committed to giving aspiring cinematographers the professional skills they need in order to work in the industry.
The principles and conventions of editing drive how narrative films are shot; editing is not just about learning software but also about understanding narrative structure and performance. It is critical for editors to master the language of cinema so that they can thoughtfully and intentionally select, arrange, trim and pace camera footage to transform it into powerful and coherent stories. In addition to editing, students learn colour grading, and compositing. They work with final year students of Direction and Cinematography on diploma films.
Sound designers are responsible for interpreting a director’s ideas, visions and thoughts and creating a soundtrack which complements the onscreen visual storytelling as it unfolds. This is an intricate process that has to be done with skillful consideration and precision. Advances in sound technology have allowed sound to play an equally important role as the visuals in cinematic storytelling. Students in this program are trained in the concept and principles of sound recording and design, as well as practical aspects of recording and mixing, using industry-standard tools for 5.1 and Atmos mixing. Students work with final year students of Direction and Cinematography on diploma films.
In Music Production, Students will understand the Soundtrack Industry. How music and sound design contribute to the story that a film is trying to tell? Sudying Music Theory. Mixing and Editing Music for Visual Media. Composing and Designing Sound for Films. Learning Music and Audio Production, Digital Audio work stations software’s to record Music and sequencing and Programming.
LVPCMS’s one-year Digital Filmmaking Program is focused on hands-on learning. Intense practical workshops cover the fundamentals of visual storytelling: cinematography, directing, screenwriting, producing, and editing. Students write, shoot, direct, and edit their own short digital exercises including a final project. They are also required to crew on other student projects.
Certificate
Programs
L V Prasad College of Media Studies offers you a bouquet of short term programs to choose from. These programs are blended courses giving you a wide depth of several crafts in movie making. These programs are designed for busy professionals who have a passion for cinema and would like to pursue their career in filmdom without compromising their existing careers.
Choose from a wide variety of programs and transform your career into media.
SHORT TERM PROGRAMS
2024
Anyone with an interest in filmmaking is eligible for this course. The course will provide you an opportunity to explore scriptwriting, camera, editing and sound design with both aesthetic and technical inputs. This could be a hobby or the beginning of a serious journey into filmmaking.
2024
Anyone with an interest in filmmaking is eligible for this course. The course will provide you an opportunity to explore knowledge on equipments, Cameras & Lensing (Sony FS100 & Sony FS700, RED MX) Lighting 3 point, Film Aesthetics, Realtime Production, Color Correction.
2024
2024
Anyone with an interest in filmmaking is eligible for this course. The course will provide you with an opportunity to explore the nuances of Digital Editing & Colour Grading with both aesthetic and technical inputs.
2024
DIRECTION
(THIRUVANANTHAPURAM CAMPUS)
2024
Anyone with an interest in filmmaking is eligible for this course. The course will provide you an opportunity to learn about Equipment, Cameras & Lensing, 3 Point Lighting, Film Aesthetics, Real-time Production & Color Correction.
2024
2024
DIGITAL
Cinematography
(BENGALURU CAMPUS)
Anyone with an interest in filmmaking is eligible for this course. The course will provide you an opportunity to explore scriptwriting, camera, editing and sound design with both aesthetic and technical knowledge and skills. This could be a hobby or the beginning of a serious journey into filmmaking.
Upcomings Workshops & Webinar
2024
2 days Screenwriting Workshop by
Mr. Arun Bose,
(Trivandrum Campus)
Anyone with an interest in Script writing is eligible for this course.
2024
WEBINAR ON VIRTUAL REALITY AND MIXED REALITY IN HOURS ENTRY WITH REGISTRATION ONLY
MR. RAHIL S.C.
Anyone with an interest /passion in Virtual Reality and Mixed Reality is eligible for this program
2023
10-day workshop on Web Series Writing and Pitch Deck Preparation – OTT Platform
Limited Seats Only
Anyone with a passion for Filmmaking and Screenwriting is eligible for this program
2024
4-Day Workshop: Writing and Directing a Film
(Bengaluru Campus)
Anyone with an interest in Writing and Directing a Film
2024
FREE FilmMAKING Webinar
Mr. Adarsh h eshwarappa
Anyone with an interest in Film Making
What our clients say
The name Prasad occupies a special position in the film industry and Alumni and Students of the L V Prasad College of Media Studies are sought after by established film makers from across the country. Here is what some of them have to say about the Academy.
Dakshina Bharat Hindi Prachar Sabha, also have experience in the teaching profession for about 10 years, served as an assistant professor at International University. I'm happy to share my knowledge with the students, exploring new things and making everyone understand that makes me feel better in academics. I hope I'll be the guiding light, path of knowledge, and wisdom in the teaching field with my full heart.
Completed 35 years of teaching. Co.authored Communicative English textbooks (std.11&12) for Tamilnadu Government(SCERT). Mentored numerous batches of students for prestigious forums (debate, oratorical, dramatics, extempore, creative writing) Coordinated and released several magazines. Active participation in literary clubs. Empowering students with the ability to express themselves eloquently fosters a Communicative competence that extends beyond academics.
As a skilled sound engineer, I excel in the art of audio production, manipulating and refining sound to create immersive experiences. My expertise spans recording, mixing, and mastering, contributing to the success of numerous projects in the South Indian film Industry as Chief sound engineer. Beyond the studio, I have spent the last 10 years conveying knowledge to students at Universities. I have played a vital role in shaping the students as sound engineers. My teaching philosophy revolves around a commitment to excellence, encourage creativity, and induce a deep understanding of the technical and aesthetic aspects of sound engineering
I'm dedicated to sharing my knowledge and expertise as an academician. My approach to cinematography goes beyond technicalities, it's about crafting compelling narratives through visual storytelling. I believe in nurturing the creative spark in each student while providing a solid foundation in the technical & aesthetic aspects of cinematography.
TECHNOLOGY / PLACEMENT / KNOWLEDGE PARTNERS
OUTREACH PROGRAMS & INDUSTRIAL VISITS
The Academy as part of its Social Responsibility initiatives has been providing free Outreach Programs and Industrial Visit opportunities to colleges across India. Contact Us to benefit out of this program.
Our Students Work
We take pride in showcasing our students’ works. Student films produced by the Academy continue to win awards at prestigious short film festivals across the world. It motivates us to commit ourselves to our founder Mr. L.V. Prasad’s vision; the man who dedicated his entire life for the betterment of Indian Cinema.
